Innovative Web & Mobile Weight Loss Tracking Apps
Challenges:
Revamp their existing Signatur Patient Tool, making it more engaging and innovative. Enable a companion mobile app as well.
Industry
Healthcare
Solutions:
Innovative Web & Mobile Weightloss Tracking Solution
Results:
The new Medi-Weightloss app helped them increase their number of happy customers by 16%, offering effective weight loss programs.
Locations:
US
About the Client
The client, a leading fitness firm, offers weight loss programs, products, and services in over 90 locations across the US. The organization was founded by a group of physicians and registered dietitians who are qualified in the area of weight loss. Medi-Weightloss employs a holistic approach to help people control their calories and enable weight loss.
Medi-Weightloss wanted to innovate its Signature Patient Tool with the latest innovations in web and mobile solutions, to enhance customer engagement and increase patient participation. Considering the growing business, the organization was looking for a robust technology partner to help revamp their existing web application and develop a mobile app within a limited time.
Case Overview
Analyzing the rapid evolution in web and mobile technologies, the organization wanted to transform its Signature Tool to enhance customer experience and improve user engagement. They wanted their app to promote more intuitive content that could help clients in their weight loss journey.
Focusing on improving customer engagement and user experience, Fingent innovated the existing Medi-Weightloss web application with a fresh look and unique new features. Along with the standard weight loss tracking system, the app could now allow patients to maintain daily journals, set daily nutrition and fitness goals, and receive badges on goal completions.
CHALLENGES
Roadblocks Faced in the Existing System
Inability to track customer weight loss journey
Limitations to engage clients with interactive content to promote weight loss
Engage patients through a mobile app
Build a user-friendly signature tool
Reach a wider audience through mobile app ability
SOLUTION
Fingent’s Approach - Innovative Web & Mobile Weight loss Tracking Solution
Fingent helped build a web application using Django for the backend - a Python-based web framework and React for the front end. Minimizing the implementation complexities and adoption time, Fingent’s solution seamlessly blended within Medi-WeightLoss's existing environment and met their important delivery deadlines.
Journals allow users to log their daily workouts & intake of food
Users can set weight loss goals in their journal
Badges for users who have completed their weight loss goals
Want to explore our client's full story?
BENEFITS
Making an Impact on Client Success
The new, improved tool enabled Medi-Weightloss to enhance its weight loss programs with more intuitive videos and sessions. They could now upload over 1,730 recipes and exercises seamlessly to their Signature Tool. The intuitive and mobility-enabled platform enhanced user experiences, encouraging more patients to participate. As a result, their number of happy and successful customers increased by 16%.
User-friendly design and unique features
Medi-Weightloss helps its users all over the country lead a successful weight loss journey
Leveraging the latest technologies in web and mobile development
Allows admins to manage and engage customers better
